Hell’s Kitchen prodco brews new show

Los Angeles prodco A Smith & Co has come onboard a new reality series set in a drive-thru coffee shop.

The company behind Hell’s Kitchen has joined forces with California-based M&M Productions on Baristas, a copro following the day-to-day working environment of the Baristas Coffee Company in Seattle, Washington.

The drive-thru coffee chain, according to A Smith & Co, is famous for its attractive staff, and the fly-on-the-wall series will capture the competitive atmosphere between those working for the company.

“The blend of beautiful baristas, controversial business and colourful customers at this provocative coffee stand is an entertaining combination,” said Frank Sinton, chief operating officer of A Smith & Co.

Previously, the two companies have worked together on shows such as Conspiracy Theory With Jesse Ventura and Sports Unfiltered With Dennis Miller for US cablenets TruTV and Versus, respectively.

A Smith & Co, acquired by UK production group Tinopolis in 2011, is also producing Fox’s new dating format The Choice (6×60′), presented by Cat Deeley.